WSJ is reporting that the next generation iPad or iPad Mini (whatever you say) to be launched in October this year alongside the iPhone 5 with production ramping up in September, citing unnamed suppliers who are now preparing for mass production of the device . Suppliers claim that Apple is working with display manufacturers including LG and AU Optronics for mini iPad production. Similar report from Bloomberg believes the 7.8-inch iPad will feature a 1024×768 display.
Apple Inc.’s AAPL +1.16% component suppliers inAsiaare preparing for mass production in September of a tablet computer with a smaller screen than the iPad, people familiar with the situation said, suggesting a launch for the device is near.
Two of the people said that the tablet’s screen will likely be smaller than eight inches. Officials at the component suppliers, who declined to be named, said this week that Apple has told them to prepare for mass production of the smaller tablet. The Wall Street Journal reported in February that Apple was testing such a device but hadn’t yet decided whether to proceed with production.
There are certainly competitive reasons for Apple to launch cheaper and smaller tablet to outpace the Amazon Fire and Google Nexus 7 (7-inch) tablets, which are apparently clipping away at the tablet market low-end.
Back in February, WSJ published a similar report claiming that Apple is testing a smaller size tablet, but may not be released to public. Wall Street Journal is often considered as one of Apple’s preferred channels for staging an engineered leak to contain consumer and investor expectations. So take this report on serious note.